Ed’s Top Tips – Tip 5: Using Social Media for your Business

Tip 5: Using Social Media for your Business

Ed Goodman, business mentor, author and co-founder of Cambridge Business Lounge, presents Ed’s Top Tips – a series of short and useful guides for starting and running a business.

Many fall into the trap that social media is a tool to sell more of your product or service, but the key is in the name. Be sociable and treat it as a communication tool to enable interactions between you and your customers.

Watch this video where Ed goes into detail on the right way to use social media for your business.

Action Points:

Now you’ve watched the video, have a look at your social media channels and see how much of your content fits into the following categories:

  • Enthuse
  • Empower
  • Entertain

Do you have any questions on how to improve your social media efforts? Share them below or send us a Tweet including the hashtag #EdsTopTips